Ending the year on a high note
Debunking the myths of words that work
As communication specialists, the Wordworx team members love what we do for a living. We value our clients and embrace their brands as if they’re our own. Sometimes, however, we can’t help but grin about some of the misconceptions “out there”. Of course every industry has its myths and mysteries, but maybe we can clear up a few of ours here. It may even be key to that big breakthrough for your organisation…
Playing the networking game
On 30 June we hosted a very exciting Coffee Conversation with regular partner Loud Advertising. In a fast-paced, quick-thinking networking game, business people had the opportunity to exercise their elevator pitch and exchange business cards (instead of red or yellow ones!).
Off with their heads – soccer fields, red cards and sacrifices
Let’s admit it – after that red card, lots of us harboured all sorts of violent thoughts against you-know-who. We could almost fondly think back to the ancient and somewhat violent history of the game. The origin can be traced back 3 000 years, and what is today known as football or soccer was played all over the world. The Chinese, Japanese, Ancient Greeks, Romans, Vikings and many others played ball games very similar to the game we know today.
Online marketing – handle with care
Ongoing marketing is crucial, with your website wording being a powerful tool in that regard – these are principles Wordworx advocates. The media has just splashed the news that weight loss company Simply Slim tried to get an interdict against competitor Super Slim because of website wording and other marketing techniques. According to Simply Slim, Super Slim used marketing material and methods that were too similar to their own, thereby misleading the public. They also argued that Super Slim used online search techniques to direct people who typed specific keywords into the search bar to their own products.
Exploring minds to close that deal
We are proud to say that April’s Coffee Conversations (Wordworx and Loud Advertising’s regular business growth and networking session) has been one of our most successful ones.
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Soveel meer as met woorde werk…
- deur Amelia de Milander
Dit was met groot afwagting (en ’n goeie skoot angs) dat ek my aan die begin van 2009 by die Wordworx-span aangesluit het. Kopieskryf en sakekommunikasie is immers ’n heeltemal ander storie as harde joernalistiek en gemeenskapsnuus… (more…)
Show gratitude by paying it forward
This year certainly threw its punches but hey, we’ve made it! Although it may mean that we’re only treading water for now, there is still so much to be thankful for. (more…)
A year of (Coffee) Conversations
For Wordworx and our Coffee Conversations partner, Loud Advertising, 2009 was a great year of inspirational get-togethers, entertainment and networking. (more…)
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